What an interesting year 2014 was
- Germany won the world cup
- Rory McIroy regained top spot in the world of golf, while adding a couple of majors
- 88 nations took part in the Winter Olympics
- Ebola became a major issue in North Africa
- Malaysia Airlines lost a couple of aircraft resulting in hundreds of deaths
- Conflict remained ever present
- Courtroom drama gripped South Africa
Ireland managed to take its head above water and it’s worth reflecting on the accuracy of the economists who in 2009 said that we wouldn’t begin to see daylight until around 2016. That is still a reasonable estimate as to when decent growth will return. While consumer sentiment is heading in the right direction and a small property bubble has formed, it’s important to ensure we don’t repeat the sins of the past. With unemployment falling, exports continuing to grow and FDI on a strong path, we are still living in a false economy of almost zero inflation, almost zero interest rates and insufficient population growth to sustain an ever ageing population. So, let’s not get carried away in the euphoria of reported economic growth when there are some significant hurdles ahead.
As we progress into 2015 all business owners have a responsibility to control their cost base, deliver exceptional results and mind their team who have helped them through some very challenging times. At Marketing Network Group we have delivered 50% growth in our business since 2011. Four years on from 2011 we look forward to a strong solid future and like those of us who have showed restraint, personal sacrifice and an unnerving ability to keep pushing forward, the rewards of that effort will be forthcoming.
We wish you and yours a wonderful 2015 and hope that your dreams and aspirations are fulfilled in abundance.
The Marketing Network Team.