Repak’s Team Green is back for 2020 and this year the whole team is together to build on the success of the last 2 years.
Now in its third year, the aim of the campaign is to put a relatable face on recycling by encouraging everyone to play their part in recycling better. The campaign was shot in Croke Park where our Team Green Ambassadors Anna Geary, Paul McGrath, Roz Purcell, Paul & Gary O’Donovan and Bobby Kerr came together with a simple message Join Repak’s Team Green and learn how to recycle better.
From Anna Geary talking tactics in the changing room, Paul McGrath motivating the team and Roz, Paul & Gary O’Donovan sharing some key tips you can feel that we are in safe hands with Team Green and Ireland. If everyone pulls together and plays their part we can achieve our targets set out in the EU Circular Economy Package and Packaging Waste Directive .
The campaign, which sees the ambassadors coming together under a range of executions for the first time, is currently live across multiple media platforms including large format outdoor (48 sheets, 6 sheets, adBox, Dublin Bus tsides), outdoor digital (Dpods, digital 48sheet) as well as radio, press, digital and social partnerships supporting the outdoor. A range of engaging video assets have been created for VOD and social media.