In June, the VBPR team launched a campaign for Dubliner Cheese, to amplify brand awareness of Dubliner Cheese as a versatile, premium ingredient, with a product range that has something to suit every taste.
The campaign strategy consisted of a creative, recipe-led PR drop to targeted social media influencers, amplifying key messaging through product usage. Media relations were channelled through key retail trade publications.
If you are interested in running some campaigns with us, please email [email protected] and we can have a chat.
