Group Companies

Growing up on small farms, the team at Glenilen Farm were raised to be conscious of their social responsibility and impact on the environment. They wanted to encourage families and children to do their bit to care for their small corner of the world.

We worked with them to create a series of 12 activity sheets for the inside of their kid’s yoghurt packs. Each activity sheet is packed with sustainability-related fun facts and kid-friendly activities, giving these recyclable packs an added purpose. Children also have the opportunity to win an Eason voucher every week.

The campaign was also supported on social with a range of videos and specially created animations.

If you are interested in running some campaigns with us, please email [email protected] and we can have a chat.

Valda Boardman PR secured new international business from Mumbai last year, with a remit of curating a number of exceptional itineraries with inaccessible elements for HNW entrepreneurs and business leaders from India. Over the last 6 months, while navigating Covid restrictions, the PR team planned and implemented a detailed showcase of culture and entertainment at Dublin’s iconic experiences. Carefully curated with elements ordinarily out of reach, this included a U2 track recording in Windmill Lane Studios, exclusive venue take-overs, both traditional Irish entertainment plus international talent from Europe and India, culminating in a breath-taking gala dinner in Dublin’s historic Christ Church Cathedral. This client is top tier and every minute of their experience in Ireland needed to be carefully chosen with extreme attention to detail. While entertainment was key, these client experiences included business strategy sessions and cross-market insights, with economists David McWilliams and Jim Power.

We first hosted 60 exclusive guests from YPO Bombay last month, followed closely by 40 senior executives from a leading banking corporation, including the former heads of India’s largest bank. This client partnership with Mumbai is the start of several Irish and European events over the coming 18 months.

The agency is delighted to be working with the team at My Waste in supporting their digital requirements across social media and VOD. In the short term, this includes 3D animations, 2D animations and static designs.

If you are interested in running some campaigns with us, please email [email protected] and we can have a chat.

Marketing Network Group is delighted to have partnered with Iconic Offices, along with Newstalk, to launch The Iconic Business Bursary, a fantastic opportunity for one lucky SME in their growth stage.

The €100K bursary package includes a €50K workspace package at Iconic Offices, including private office space; reputable marketing services from Marketing Network Group to the value of €25K; and €25K worth of media coverage, profiling the winning business on Newstalk.

To find out more, visit www.newstalk.com/iconic. Entries for the competition close on Sunday 22nd May 2022.

If you are interested in running some campaigns with us, please email [email protected] and we can have a chat.

Aircoach has launched its first TV Ad on the Sky TV platform.

The 30-second commercial produced by Marketing Network promotes the new Galway – Dublin route and will run across all Sky channels until Mid-April.

If you are interested in running some campaigns with us, please email [email protected] and we can have a chat.

We recently worked with Love Irish Food to host a webinar on the theme of “Embracing Change: Adapting to Change” addressing how the food industry rebuilds and moves forward after the challenges of Brexit and Covid19. Host Alison Cowzer welcomed over 100 attendees, as well as the panel of expert speakers. In her introduction, she highlighted the role of Love Irish Food as an association exclusively focused on the food and drink sector in Ireland. Its membership is comprised of more than 60 member companies representing over 100 food and drink brands that are produced in Ireland with locally available ingredients.

The first speaker was Tara McCarthy, CEO of Bord Bia who recognised how the Irish food and drink sector has demonstrated how innovative and agile it can be over the past two years. It has managed the challenges of Brexit and Covid with an increase of 4% in the value of exports in 2021.

Next to speak were Professor Joe Bogue and Dr Lana Repar of the Cork University Business School. Their presentation looked and the changing food consumers and future product trends. They identified the increasing importance of sensory profiles and functional foods as well as consumer demand for sustainability and convenience. James Wilson, Food Director at Dunnes Stores spoke of the impact of the pandemic and Brexit on consumer habits. They see an increase in home cooking and a more even distribution of spend across the week, which impacts supply requirements. Consumers are also looking for locally produced Irish foods, and increased digital elements in their shopping experience value for money in the face of rising inflation.

Having just finished the screening of a public service announcement in conjunction with the National Ambulance Service across RTE Television, radio, and digital, Eircode returns to our screens. The agency has been working on the ongoing delivery of communications that support the ever-increasing usage of our national postcode system. A series of 15” animations start rolling out on Virgin TV from the end of March to early December. The animations feature short storylines that show an everyday problem that Eircode can solve. The animations we created fully in-house by our digital team.

If you are interested in running some campaigns with us, please email [email protected] and we can have a chat.

Broadly speaking, the technologies that make up the metaverse include VR and AR devices, but not exclusively! You can access a metaverse today via PC, console or even your mobile phone with games like Roblox or Fortnite.

A metaverse is a world where people interact and play 24/7, with or without you! Everyone in these games has an avatar or a digital version of themselves.

Gamers aged 18 to 25 spend more and more time in virtual worlds (10-20 hours a week). Vans, for example, launched a virtual skatepark in Roblox that lets players earn points for tricks in their virtual skatepark; users can then redeem these points in their virtual store to customise their avatar.

Vans executive team says the online metaverse is the best place to build brand awareness among their core demographic (13 to 35-year olds). Vans’ skatepark has seen upwards of 48 million visitors to date!

If you’d like to explore the Metaverse more, contact us!

We all know that pancakes love berries and to celebrate, Keelings have created a One-Stop Pancake Shop in Tesco stores nationwide, with specially branded fridges and on fixture POS.

The campaign is supported on Tesco.ie with category banners, roadblocks and aisle interrupts, to encourage the trial of their newly launched Pancake Punnet. The campaign also features on digital VOD and social, with a specially created animation.

To celebrate the launch of the new Brown Thomas store at the Dundrum Town Centre a specially commissioned animation was developed and launched across all relevant social media channels.

If you need some animations developed or are interested in running some social media campaigns with us, please email [email protected] and we can have a chat.

GROUP COMPANIES

    GET IN TOUCH